Posted by sean on June 17, 2014
We like to keep our sites really, really fast and obsess over as many performance details as we can. Unfortunately one area where we have little control is in the performance of our advertisements as companies of our size typically outsource this task. We rely on ads for 85% of our revenue, but we are aware that some of these ads degrade our service.
We have decided to launch a new ad-free service. It's available on all of our sites and for $20 you can surf all of our sites ad-free. To sign up see the "AD FREE" link that now appears at the top of every page.
Using this service will make your surfing experience much faster and will continue to support our site.
A note for Ad Block users.
We are not doing anything to bar Ad Block users from the site or anything nefarious like randomly jumbling the stats, but once every two weeks we will show you a short note reminding you that we rely on ads for most of our revenue and will encourage you to whitelist the site or subscribe to our ad-free service. I know many Ad Block users will find this offensive (as you've already profanely e-mailed us).
We are following Ad Block's own guidelines on how to implement this note and have created what we view as a relatively mild, intermittent reminder that this site costs money and simply would not exist without advertising revenue. If even this biweekly reminder is too much for you, it might be best if we part ways.
I apologize that our original implementation had a bug that caused some users to see the Ad Block note over and over. This was not our intent and we apologize as this was a very disruptive implementation. Please report any behavior like this to us and we will fix it.